Vidoomy presence in the UK demonstrates the success of the company’s global expansion strategy. Within a year, the company deployed sales teams in all major countries around the world.
Specializing in providing digital video solutions to advertisers, Adtech has opened its new offices in London to market its Adtech solutions and help brands and agencies in an even more demanding and flexible environment. The team in charge of the operation will be led by Sergio Tallón, Country Manager of Vidomy in the UK, who will be responsible for creating new partnerships and working with local advertisers and agencies.
The recent additions to the local team are further proof of how the company continues to struggle successfully in the UK market through its commitment to expanding its UK subsidiary.
International expansion
Vidoomy has been named one of the most reachable companies in the digital advertising ecosystem. From its inception, the company has invested in creating a unique in-house technology that enables brands and agencies to reach their audiences and brands through contextual and cookie-free solutions from more than 2,500 premium publishers.
Since 2019, Vidoomy has experienced rapid global growth, leading to the deployment of local teams in key countries around the world. Territories including UK, Spain, Netherlands, and Italy.
British team
Sergio Tallón has been appointed to take on the role of Country Manager in the UK. Sergio has over twenty years of industry experience and has worked with companies such as Dentsu, GroupM, HAVAS, OMD, and Seedtag. Sergio will lead a team of experienced professionals from different backgrounds in the digital scene. Antonio Simarro, VP of Vidoomy, said that “Sergio’s appointment to our team is a fundamental step in positioning Vidoomy in the UK. Our forecast for 2022 is to make the market our strongest in Europe. I am sure that he will be able to achieve with Sergio’s experience”.
Sergio said: “I am very excited to be part of this ambitious project. The response from the UK market has been excellent, demonstrating that more flexible and effective alternatives are needed to meet the needs of the digital marketing industry.”