Simpli.fi Announces Social Display Ad Creation Opportunities through Partnership with Spaceback

Simpli.fi Announces Social Display Ad Creation Opportunities through Partnership with Spaceback

Simpli.fi, the ad automation platform for agencies, brands, and media companies, today announced a partnership with Spaceback, a pioneer in Social Display Advertising. The new offering allows advertisers to automatically convert social media content into programmatic display ads.

Simpli.fi’s strategic partnership with Spaceback enables any Simpli.fi customer with a social media presence to instantly translate social media placements into production-ready creative assets pre-configured for instant activation on the Simpli.fi platform. The new offering automatically generates authentic reproductions of a brand’s social media placements in the six most popular banner ad formats, including the video banner, giving the appearance of native social placements.

“We are excited to partner with Spaceback to provide our customers with an automated solution for developing high-impact social asset showcases,” said Ryan Horn, senior vice president of marketing at Simpli.fi. “Driving Performance and efficiency are key areas of focus for Simpli.fi and this partnership will expand our capabilities in both areas.”

Additionally, Social Display with Spaceback is compatible with all major social media platforms including Facebook, Instagram, TikTok, Twitter, LinkedIn, and Pinterest. Comments such as likes and comments on the original post are updated in real-time on the corresponding display ads. The fully automated process tracks advanced engagement metrics and enables Simpli.fi customers to improve performance and efficiency.

About Simpli.fi

Simpli.fi is a leading provider of workflow software and programmatic advertising solutions, serving over 1,500 agencies, advertisers, and media buying organizations. Our solutions enable our customers to perform more effectively and efficiently, and maximize ROI on their advertising spend across CTV, mobile, display, and other media types. Our platform delivers performance on budgets of all sizes, executing over 100,000 campaigns for 25,000 advertisers in a typical month. Simpli.fi’s investors include leading private equity firms Blackstone and GTCR.
About Spaceback

Spaceback’s automated creative platform connects the power of social media to the billions of daily advertising opportunities outside of the walled-gardens. Digital Marketers use Spaceback to authentically recreate social media experiences across the open web. Social Display ads leverage the power of social media to engage audiences and generate superior performance compared to standard banner ads.