Clinch, the “Personalization Everywhere” leader in artificial intelligence (DCO)-based omnichannel personalization and dynamic advertising service, today announced the launch of Flight Control, the first powerful SaaS platform designed to address the complexities of connection more efficient and profitable private label media agencies and organizations.
Already integrated with leading audio, data, and distribution companies such as The Trade Desk, DV360, LG Ad Solutions, Facebook, OUTFRONT, LiveRamp, and others, Flight Control enables advertisers and agencies to deliver complex, highly personalized campaigns across all channels. Requested specialized knowledge or rigorous integration work.
Combining campaign management in an end-to-end platform – from strategy to media planning, from creativity to traffic, with mid-and post-campaign analytics – all stakeholders can easily collaborate and resolve fragmentation in the process.
By automating all channel-specific workflows into a visual framework, Flight Control eliminates the need for technical skills or silos for channels like CTV, OTT, programmatic, social, native, DOO, and more. By managing all channels and phases of a campaign in one system, Flight Control eliminates delays and errors and provides unprecedented real-time analytics and predictive models to improve campaign performance from launch to end of the campaign.
“Flight control is a reflection of what Clinch has always tried to do with creative personalization from a customer perspective, which is to simplify the logical framework that enables successful DCO campaigns across all channels,” said Oz Etzioni, CEO of Clinch. “It’s no secret that the process of campaign planning, activation, and performance measurement has created almost as much friction in campaigns as it should have resolved.”
Many teams are already using Flight Control with Clinch’s Smart Ad Serving, a powerful platform that provides real-time analytics and allows for customization and optimization across the entire campaign lifecycle, not just reporting what combinations of creative elements were executed accomplished.
Clinch has become the omnichannel personalization platform for marketers around the world. With the launch of Flight Control, Clinch aims to help the entire industry eliminate the cumbersome process challenges that have plagued professionals and businesses for years.