Digital Advertising and Enterprise SaaS Present Great Openings

Although the global economic turmoil and some negative sectors, such as hospitality and travel, have been negatively affected, the COVID-19 pandemic has led to an increase in demand in some sectors, such as online games and e-commerce. Quarantines and blockages are causing a huge increase in online traffic in China, and the ever-expanding digital marketing can be more effective than ever. IClick Interactive Asia Group is a leading provider of independent online marketing and SaaS solutions for companies in China, providing integrated tools to analyze and improve advertising and marketing performance. One of the biggest online marketing players in the region is Tencent Holdings Ltd. (OTC: TCEHY), from which WeChat, the multifunctional messaging, social media and payments app, has reached a monthly active user base of over 1.1 billion . IClick is a platinum service partner for Tencent Social Ads and has effectively embraced the high growth of WeChat. In terms of extraordinary growth and market opportunities, foreign companies have recently turned to the East Asian market.