Top three ways to increase ROI on Google Ads for your E-commerce

It´s tough to run an E-commerce business today. The average profit margin in retail is low. For Swedish retailers, a study from last year shows that the number on average is 3% Svensk Handel and for the lowest performing companies, the trend is even worse. The fast-growing E-commerce segment make it even more challenging to keep the margins ups. That’s why it has never been more important to focus on ROI by improving the digital marketing strategy of e-businesses.