Snapchat has launched an Avatar Lens to allow users to explore Pandora.

In conjunction with the release of the eagerly awaited movie Avatar: The Way of the Water,…

Integral Ad Science and RTB House collaborate to improve measurement and brand safety capabilities.

RTB House, an advertising technology platform based on unique deep learning algorithms, partners with Integral Ad…

Madison Logic achieves leader status in the G2 Summer 2022 rankings for the fifth consecutive season

Madison Logic, the leading account-based digital marketing (ABM) platform, today announced that it has received top…

RD&X Network launches ReBid World’s first unified AI platform for advertising and marketing automation for marketers and agencies

ReBid is the world’s first AI marketing and ad automation platform, ready for the cookie-free world,…

SeeHer brings together the marketing and advertising communities in the fourth edition of SeeHer SheFront

SeeHer, the leading global movement to eliminate gender bias in advertising and the media, brought together…

Netflix will bring cheaper options regarding Ads.

Netflix is ​​finally considering ad support on its streaming services. Netflix recently lost 200,000 subscribers in…

NBCUniversal elevates iSpot to advertising currency in Nielsen scam

As the advertising industry looks to move beyond legacy systems that are struggling to adapt to…

Kargo draws attention to advertising with the Parsec acquisition

Kargo announced that it has acquired attention-based mobile advertising company Parsec. With Parsec, Kargo expands the…

YouTube expands to ad-supported free TV shows in the US

YouTube has first entered the realm of ad-supported television, confirming that it will be adding thousands…

Gannett states in response to Wall Street Journal’s story on advertising data

Gannett Co., Inc. issued a response to a report published by the Wall Street Journal (WSJ),…