Celebrities Are the Key to a Memorable Super Bowl Ad

For companies trying to sell during a major athletic event, the Super Bowl has turned into…

Snapchat has launched an Avatar Lens to allow users to explore Pandora.

In conjunction with the release of the eagerly awaited movie Avatar: The Way of the Water,…

Integral Ad Science and RTB House collaborate to improve measurement and brand safety capabilities.

RTB House, an advertising technology platform based on unique deep learning algorithms, partners with Integral Ad…

Good-Loop Introduces a CTV Ad Format Powered by Purpose That Reward Attention with Donations to Charity

Ad platform Good-Loop today launched a new CTV Ad format that rewards viewers’ attention and time…

FLEETWOOD MAC AND INFLUENCERS ARE PART OF CHEVROLET’S BIG NEW EV PUSH.

With a goal of providing EVs for “everyone, everywhere,” the General Motors brand is investing heavily.…

Warner Bros. Discovery continues to cut its ad sales, and the company fires 100 staff members.

The layoffs follow the media conglomerate’s previously disclosed plans. Warner Bros. the sales force for Discovery…

At the “Service Trade Fair,” Tesla presents a brand-new intelligent lifestyle.

The Tesla exhibit at the “China International Fair for Trade in Services” at the Beijing National…

A Dutch city has become the world’s first to prohibit meat advertisements in public spaces due to environmental concerns.

Advertisements for meat products are prohibited in the Dutch city of Haarlem. The buses and all…

Unocoin Partners with CleverTap to provide its users with omnichannel customer experiences

CleverTap, the modern integrated loyalty cloud, today announced that it is partnering with Unocoin, India’s first…

Madison Logic achieves leader status in the G2 Summer 2022 rankings for the fifth consecutive season

Madison Logic, the leading account-based digital marketing (ABM) platform, today announced that it has received top…